文仪版2006年8期

编辑手记 FROM THE EDITOR

1 环保文具力行其道

The Stationery Must Attach Importance to Envi-ronmental Protection

新品秀场 WHAT'S NEW

4 TARIFOLD文件夹等12则

信息时空 INFORMATION SPACE

8 亚太文具协会联盟在宁波成立等12则

视点关注 SPECIAL WATCH

11 中轻联第二次会员大会在京隆重召开

CLII Second General Meeting Convenes in Beijing

12 解读广州办公用品市场(三)

Guangzhou Office Supplies Market Report of In-vestigation(Ⅲ)

市场扫描 MARKET SCAN

16 复苏中的巴拉圭文具礼品市场

The Paraguay Stationery Gift Market Is Recovering

20 2006中国学生文具消费行为调研报告(广州篇·节选之一)

2006 Student Goods Market Research Report

科技园区 SCIENCE & TECHNOLOGY

24 美术颜料的前世今生

Fine Arts Pigment Present And Past

26 隐显组合笔

Handwriting Vanishing and Handwriting Reveal Combination Pen

经营之道 OPERATION LOGIC

28 文具市场的品牌之战

The Stationery Market War of Brand

32 塑造品牌是企业发展的必然

——综观学生用品生产企业应对市场发展的策略之十

The Student Thing Production Enterprise Should To The Market Development Strategy(Ⅹ)

渠道精英 OUTSTANDING DISTRIBUTORS

35 南京易事达现代办公用品有限公司

Nanjing Easystyle Stationery (Chain) Store Ltd.

行业在线 ENTERPRISE ON LINE

36 首届文具设计大赛——因你而精彩!

2006 Chinese Stationery Design Game

38 大道创行之一——深蓝亮剑与高端决逐

Discussion Yunfeng Blue Sea Strategy

40 新代踏上商务新长征之路

Soundy Steps Road of The Commercial New Long March

媒体链接 MEDIA LINK

42 中国文具界的专业商务平台

Paperworld China Recognised As Professional Business

Platform by Large International Brand Names

44 嘎纳领略“资源日”

Sourcing & Innovation Day

文具拾撷 STATIONERY SPECIMEN

48 长盛不衰的铅笔

World's Favorite Writing Tool Refuses To Be Erased

50 新型信息记录材料——电子纸

New Information Recording Material—Electron Paper

文仪资源 OFFICE SUPPLIES SOURCE

52 生产商名录

54 经销商名录

展会金桥 SHOW INFORMATION

56 国际国内展会